P ink P ublishings
I have named my company name ‘pink publishing’s’. I have done this because I think it relates to my target audience. My target audience is teen girls, and everyone knows that pink is a girly colour. I have also created a logo for my company which is this picture of a heart with ‘pp’ in the middle. This obviously means ‘Pink Publishing’s’ . I wanted my logo to be simple so that it is easily recognisable, like some big company logos like ‘Facebook’ and ‘Twtitter’.Friday, 26 October 2012
Tuesday, 23 October 2012
Future PLC Media Research:
Future plc is an international media group, which publish magazines, websites and events. Founded in 1985 with one magazine, today they have operations in the UK, US and Australia which create over 200 specialist publications, apps, websites and events. They hold market-leading positions in our core sectors which are entertainment & video Games, technology Sport & Auto, music and creative. The UK’s number one consumer technology website is there most successful products include Teach radar, T3, Total Film, Bike Radar, Mollie Makes and Official Xbox Magazine.
They attract more than 38 million monthly and they deliver over 100 digital editions and bespoke apps on tablet devices. They are the UK’s number one exporter and licensor of magazine content because they sell 2.2 million magazines every month, and export or syndicate to 89 countries.
IPC Media Research:
As the UK's leading consumer
magazine publisher, IPC Media engage with 26m UK adults and almost two thirds
of UK women and 42% of UK men. IPC Media have more than 60 iconic media brands;
they create content for multiple platforms, across print, online, mobile,
tablets and events. They have a award winning portfolio of websites, which
reaches over 25 million users globally every month. IPC Media
focus on working in partnership with its consumers, advertisers, business
partners and employees to deliver exceptional value, service, innovation and
creativity.
They have three publishing divisions; IPC Connect, IPC Inspire and IPC Southbank. IPC Connect, their mass market women's division comprises famous women's weeklies including Now Chat and Women. IPC Connect, also publish TV entertainment brands including what’s on ‘TV Times’ and T’V & Satellite Week’ and the ‘goodtoknow’ network.
They have three publishing divisions; IPC Connect, IPC Inspire and IPC Southbank. IPC Connect, their mass market women's division comprises famous women's weeklies including Now Chat and Women. IPC Connect, also publish TV entertainment brands including what’s on ‘TV Times’ and T’V & Satellite Week’ and the ‘goodtoknow’ network.
Bauer Media Research:
Bauer Media is Europe’s largest privately
owned publishing Group. It works with a selection of magazines, TV programs and
radio stations. The Group is a worldwide media empire, which offers over 300
magazines in 15 countries, as well as online, TV and radio stations. Altogether,
the Group employs around 6,400 people.
The business is
built on influential media brands with millions of personal relationships with
engaged readers and listeners. In 1994, the company bought a small magazine
called For Him Magazine which is now the core of the best-selling international
multi-platform brand 'FHM'. This has set them on the road to sucess and since
them they have invested in the digital music TV channel 'the box' and have launch
magazines like 'Closer' and Britain’s first weekly glossy, Grazia. Bauer Media
is a sister company of the UK's biggest TV listings, Take a Break and Bella of
H Bauer Publishing, publisher.
Saturday, 20 October 2012
Friday, 19 October 2012
My second written analysis on a pop magazine's double page spread!
Another element of this page which catches my eye is the
bold text. It has been printed in large black font on top of a white background
so that it stands out more to the reader. Each text box has been split into subjects and
they have their own information in each separate box. Compared to the other magazine
this one really uses the picture well to create layout, for example her body is
at the bottom right corner and one of her left is at the top left of the page
I think the magazine uses good colours to show its target audience
and really sticks to their genre ‘pop’. It also sticks by the target audience a
genre by having the article about this particular celebrity because she is a pop
singer and a girl, so the page can be full of girly information about her.Just like any other double page spread, this one has images and good use of layout which makes it good to look at. It also has the usual convention which is, having a page number at the bottom of each page.
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